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Author(s): Tom Callahan
SKU: 9781909715547 Barcode: 9781909715547
A biography of the late Arnold Palmer, one of golf's most famous names who won over 90 tournaments including 7 majors whose play and persona helped the popularity of the game explode during the 1950s and 1960s. Palmer was also one of the first sportsmen to create his own personal marketing brand showing great acumen to convert his popularity into lucrative deals. Published in 2017.
Size: 160mm x 241mm – 331 pages.
